Category: Measurement

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Entrepreneurship Measurement Seattle Social Media Twitter

Dead Simple Social Media Monitoring Tool, Row Feeder: From the great minds in Seattle

From the great minds of: @aviel, @dacort and @schoeny of the @untitledstartup check out Row Feeder, a dead simple social media monitoring tool. In the below slideshare presentation, I especially like the bold what it is and what it isn’t slide. Because what it isn’t might be exactly why this tool is perfect for you. […]

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Analytics Measurement Presentation ROI Slideshare Social Media

Social Marketing Analytics

Altimeter Report: Social Marketing Analytics

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Center for the Edge Economics Innovation John Hagel JSB Lang Davison Measurement Shift Index The Big Shift Trends

Underneath the hyperbole, a shift like never before: the Shift Index Complete Reports

Over the last six months, I have posted a number of times on my experiences at the Deloitte Center for the Edge working on the Shift Index. First it was the highly anticipated launch. Then it was the inaugural, US-based, macroeconomic report. Finally, just last month, the Center launched the industry-level report. Now in one […]